Chapter II
Thinking
Short pieces on what holds and what doesn't. The first few are being written now.
- 01Why most brands drift#EssaySoon
- 02What I won't trade#EssaySoon
- 03Build it to run without you#EssaySoon
- 04Hand it on#EssaySoon
Make sure what you believe survives reality.
Conviction to hold it. Connection to carry it.
Short pieces on what holds and what doesn't. The first few are being written now.